Kiwi workplace management startup Multitudes lands $2.2 million seed round

Multitudes, a software platform to manage and improve culture and performance, has raised NZ$2.4 million (AU$2.2m) in a seed round to build their beta product.

Blackbird Ventures led the oversubscribed round alongside former Reddit CEO Ellen Pao, and Culture Amp co-founder Jon Williams.

Multitudes uses workplace data to give managers insights and coaching to create happier, better-performing teams It integrates with the tools such as GitHub and Slack to highlight blind spots and provide recommendations on how to improve.

Founder Lauren Peate launched an alpha version of her SaaS product earlier this year and said she was looking for a global base of investors whose values aligned with Multitudes’ vision.

“Our investors recognise the link between culture and performance, and they bring relevant experience in HRTech, AI/ML technologies, scaling global B2B/enterprise businesses through to acquisition, and ensuring inclusive and equitable workplaces,” she said.

Peate developed Multitudes out of her frustration with seeing how easy is for leaders to miss culture issues.